Western Auto 1968-1969 Fall and Winter Catalog

Western Auto 1968-1969 Fall and Winter Catalog Cover

Imagine my surprise... glancing through this innocuous catalog... and finding MMM in the center of one of only 3 pages of toys (not including the bikes and kiddie-cars), and in color to boot! I remember shopping at Western Auto with my dad and while there were plenty of bikes and sporting equipment, there wasn't much in the way of cool space toys. Seeing this ad knocked me for a loop! Where else can you buy a gun, tires for the car, a TV, a washer and a Matt Mason? (actually most of the Department stores carried many if not all these items during the 60's... but Western Auto was always more of a tool and car battery place than a department store).

Western Auto 1968-1969 Fall and Winter Catalog Page177

[1] Major Matt Mason with Moon Suit. Plastic environmental suit snaps over astronaut as protection from solar radiation, meteor bombardment and temperature extremes. Has attachable air pump for remote control arm movement, grasping hands. Includes space sled, radiation detector, space labels.
E7022 - 6 in. tall, removable helmet with movable visor......$5.44

All Mattel images and captions are copyright Mattel and used without permission. All other content, including images and editorial, is Copyright © 1997-2024 John Eaton and/or contributors unless otherwise stated. If there are any comments or objections, please contact John Eaton.

No comments: