Mattel #5060 Mattel Eateries Assortment

Mattel #5060 Mattel Eateries Assortment

Mattel #5060 Mattel Eateries Assortment features the typical, cheap vinyl lunchboxes some of your friends used to carry in grade school. The vinyl is printed on both sides with the same graphic. More details on the Major Matt Mason lunchbox may be found under its listing. The assortment appears to have been a floor-standing box-style with a background graphic, probably die-cut, announcing Mattel's wonderful "NEW!" product.

An example of this assortment probably does not exist, as no one has come forth with an actual example and until recently, the existence of the Major Matt Mason lunchbox was in question.

Packaging:

The assortment probably came in a plain cardboard box with Mattel logos and an assortment number printed on either end. As an existing assortment has not yet materialized, the packaging is unconfirmed and based upon packaging of other display items from the same period.

Mattel #5060 Mattel Eateries Assortment Catalog page

Mattel Catalog Specifications:

(First appearance: Mattel Toys 1967 "Toy Fair" Catalog Page 38)

NEW! EATERIES ASSORTMENT #5060
Size 8 3/4" x 7" x 4"
Each in Std. Pack: 1 Doz. Wt: 11 Lbs.
  • ROOMY LUNCH BOXES WITH UNIQUE PLASTIC EATING TRAY
  • LONG-LAST VINYL CONSTRUCTION
  • FOUR-COLOR ILLUSTRATIONS
An 18-item assortment featuring the complete line of EATERIES. Shipped pre-packed in colorful display.

5 ea. Liddle Kiddle's Kafe #5061
5 ea. Barbie and Francie Snack Shack #5062
4 ea. Chuck Wagon #5063
4 ea. Man-In-Space, Major Matt Mason's Space Diner #5064

Std Pack: 1 ea (1 carton) Wt. 18 Lbs.

Variations:

Unknown

John's Notes:

It would be interesting to see an actual display. All four of the Mattel lunchboxes from this assortment are really rare and command exceptional prices (way more than what is typical).

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