Probably the most common MMM paper product, the "Moon Mission" big
little book produced by Whitman, was a children's book, written in simplified style with
color pictures - this was issued as a series during this era with other BLBs (which is a true publishing survivor). Whitman started the Big Little Book segment all the way back in 1932 so a
very recognized brand and product. These were small books, measuring 3
5/8 in wide x 4 1/4 in tall. They were usually illustrated by very good
artists and featured color pages interspersed between text. They were
also very affordable. Whitman had access to good writers and some of the
best illustrators. This particular BLB was produced towards the end of
the line in the 1960's.
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