Major Matt Mason French-language Advert 1970

Major Matt Mason French-language Advert 1970 from Tin-Tin Magazine
This full-page advert is also from Tin-Tin magazine, with a version in Dutch appearing in Kuifje magazine. The ad is signed off with a Mattel Center logo and features a 1970 copyright notice by Mattel Benelux

Text translates as follows:

Major MATT MASON - LE HEROS DE MATTEL DANS L'ESPACE - Major Matt Mason - the hero of Mattel in space

Matt's Speech bubble: DES AVENTURES PALPITANTES AVEC LES NOUVEAUTES DU MONDE DE L'ESPACE MATTEL - Exciting adventures with the new [toys] from the world of space by Mattel

Le girapode spatial: - The space “girapode” (Crawler):
un extraordinaire véhicule pour se mouvoir sur les terrains les plus difficiles. - an extraordinary vehicle to move oneself over the most difficult terrain.

La station spatiale: - The space station:
base technique des astronautes. - Technical base of the astronauts.

Sergent Storm®: - Sgt Storm®:
équipier du Major Matt Mason dans l'espace. Se déplace sur son traineau spatial. - crew member of Major Matt Mason in space. Moves himself on his space sled.

Callisto:
le mystérieux envoyé de la planète Jupiter. - the mysterious envoy from the planet Jupiter.

Scorpio:
un extra-terrestre aux yeux clignotants et armé d'un mini-bazooka. - an extra-terrestrial with flashing eyes and armed with a mini-bazooka.

Toute cette formidable gamme d'engins et d'équipements spatiaux est disponible dans votre MATTEL CENTER - This entire wonderful range of machines and space equipment is available in your MATTEL CENTER

Paul's Notes

The word “girapode” was made up - it doesn’t exist in French.

Why Sgt Storm’s Cat Trac is described as a sled I don’t know – perhaps earlier Storm-with-flight-set texts were recycled for this advert.

All Mattel images and captions are copyright Mattel and used without permission. All other content, including images and editorial, is Copyright © 1997-2024 John Eaton and/or contributors unless otherwise stated. If there are any comments or objections, please contact John Eaton or Paul Vreede.

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