1968.11.16 Amarillo TX Daily-News Page 14 Montgomery Ward Fabulous Toyland Ad

1968.11.16 Amarillo TX Daily-News Page 14
Montgomery Ward published this "Fabulous Toyland" ad in the Amarillo Daily-News on November 16, 1968. It features Major Matt Mason with Cat Trac and Capt. Lazer with sale prices in front of an MMM moonscape graphic (there are astronauts in various vehicles and even the Space Station in the background!).
1968.11.16 Amarillo TX Daily-News Page 14 Montgomery Ward Fabulous Toyland Ad Detail

Take a journey into outer space with...

Major Matt Mason®

Blast off with @2.75 astronaut $1.88

6" space man explores the moon on his astro trac! He wears a space suit with take-off helmet, movable visor.

Capt. Lazer® 

$7.25 adventurer guards expeditions $5.88

Pushbutton (sic) pack powers his solar reactor. He defends space explorers with lazer ray, paralyzer wand, more.

or Rudy the Robot

Rugged robot is regularly $11.99 $9.88

Mysterious mechanical wonder shuffles along slowly, his arms swinging and his head moving from side to side.


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